Jul 25, 2013
Executives
Arkady Volozh - Founder, Chief Executive Officer and Director G. Gregory Abovsky - Vice President of Investor Relations Alexander Shulgin - Chief Financial Officer
Analysts
Lloyd Walmsley - Deutsche Bank AG, Research Division Edward Hill-Wood - Morgan Stanley, Research Division Alexander Balakhnin - Goldman Sachs Group Inc., Research Division Boris Vilidnitsky - Barclays Capital, Research Division Anastasia Obukhova - VTB Capital, Research Division
Operator
Thank you for standing by, and welcome to the Yandex Second Quarter 2013 Financial Results Conference Call. [Operator Instructions] I must advise you the conference is being recorded today, on Thursday, the 25th of July, 2013.
I'd now like to hand the conference over to your speaker today, Arkady Volozh. Please, go ahead.
Arkady Volozh
Yes, well, thank you. We wanted to clarify an earlier statement that the company put out.
We have since learned that Ilya is in coma and on life support, although not showing any brain function. Our thoughts are with him at this time.
As you know, Ilya Segalovich and I founded Yandex more than 20 years ago. He served as the Chief Technology Officer of Yandex, and build up and inspired the incredible team of talented engineers, who are the backbone of the company now.
Ilya, also, was a great philanthropist, contributing not only money but time and personal commitment to many in need, especially orphans in Moscow. And more importantly, Ilya was my own personal friend.
I know that the strong technical teams that Ilya helped to build, train and motivate will continue with pride the work that Ilya began. And I'm currently with Ilya's family at this difficult time.
I will, therefore, now turn the call over to Greg Abovsky, our Head of Investor Relations, who will update you on the business. And I will be speaking with you again in the future.
Thank you.
G. Gregory Abovsky
Thank you, Arkady. On behalf of the entire Yandex team, I'd like to extend our deepest condolences to the Segalovich family.
We'll now turn to a review of the second quarter. We distributed our earnings release earlier today.
You can find a copy of the press release on the company's Investor Relations website, as well as our NEWSWIRE services. Today, we also have on the call, our CFO, Alexander Shulgin.
Our call will be recorded and the recording will be available on Yandex's IR website in a few hours. We've put together a few supplementary slides, which are currently available on our IR website.
Now I'll quickly take you through the Safe Harbor statement. Various remarks that we make during this call about our future expectations, plans and prospects constitute forward-looking statements.
Our actual results may differ materially from those indicated or suggested by these forward-looking statements as a result of various important factors, including those discussed in the risk factors section of our Annual Report on Form 20-F dated March 11, 2013, which is on file with the SEC and is available online. In addition, any forward-looking statements represent our views only as of today and should not be relied upon as representing our views as of any subsequent date.
Although we may elect to update these forward-looking statements at some point in the future, we specifically disclaim any obligation to do so even if our views change. Therefore, you should not rely on these forward-looking statements as representing our views as of any date subsequent to today.
During this call, we'll be referring to certain non-GAAP financial measures. These non-GAAP financial measures are not prepared in accordance with U.S.
GAAP. Reconciliation of the non-GAAP financial measures to the most directly comparable GAAP measures is provided in the earnings release we issued today.
Now let me give you an update of our Q2 operational activities. We delivered yet another set of strong financial and operational results.
Over the past 3 months, a number of important developments have taken place in our business. Let me highlight some of the most important ones.
We unveiled our vision for the new search platform, called Islands; two, we released 2 mobile browsers for iPads and for Android phones; three, we developed a build of Apple's IOS 7 features Yandex as a search option; and four, we signed an agreement with Mail.ru to power their paid search results. Now let's get into some of the details.
Let me begin by mentioning our search share. According to LiveInternet, our share of search is in all platforms including mobile, with 61.7% in Q2 of 2013, compared to 60.4% in Q2 of 2012, an increase of 1.3 percentage points year-over-year and an increase of 01.1 percentage points sequentially.
Let me now spend a few minutes on the new SERP interface platform that we call Islands. Islands is a revolutionary new generation of interaction between search engines, publishers, and users.
Even more, it represents a radical rethinking of what a search engine is and what it should do. Historically, search engines were focused on moving users from queries to links, and eventually led them to answers.
Over time, search engines evolved to deliver more of the answers directly on the SERP. Think of maps, or look at key information or images that appear directly on the SERP and often represent the solution to the user query.
Many times, users are looking not just for answers, but looking to take actions. They want to book an airplane ticket, reserve a hotel, or buy something online.
Up until now, users were limited on how they could interact with the search engine and could only interact with a search engine's own verticals. Yandex is focused on creating a better user experience, and on working together with the entire web ecosystem, not just its own resources.
So if you're a publisher, you'll be able to use our APIs to enable interactivity between your site and the user directly on our search platform. Islands reduces number of intermediary pages between the query and the end result, increasing user's productivity and improving their overall web experience.
Islands is also a new design language for all Yandex sites, including our mobile sites. We began the rollout of Islands a month ago, starting with Turkey, where we're already beginning to learn and iterate.
Tomorrow, we plan to roll out the beta version of Islands in Russia, and we have hundreds of publishers who have signed up for this functionality. While initially a desktop platform, Islands' functionality is even more relevant in mobile.
Four connection speeds, network latency issues and small screen sizes make the progression from query to action more cumbersome in mobile devices than on desktops. Islands streamlines this path by allowing users to perform more actions directly on the SERP without having to wait for intermediary pages to load.
We're very excited about Islands and we think that is platform is completely unique. Let me shift gears for a minute and talk about our efforts on mobile in a bit more detail.
In June, we released our mobile browser. The initial versions cover the iPad and Android phones.
In a few months, we we'll also release versions for the iPhone and for Android tablets. Once all 4 versions of the mobile browser are ready, we'll start more serious distribution efforts.
Yandex mobile browser has a number of unique features that were designed to directly address the uniqueness of search and browsing on the respective mobile platforms. Everything from the location of the search box in smartphones to the unique side-by-side browsing capability on tablets.
And we're also taking our learnings from the desktop browser and applying them to mobile, features such as Tablo, data compression and predictive URL input. With our mobile browser, our goal was to create a unique and highly valued user experience that drives usage and in turn, distributes our search engine more widely.
We believe there's a need for a very tight connection between the browser and the search engine, as the browser itself becomes simply the user interface to search. Thus, we feel very good about the investment we've been making in developing our browser platform over the last 1.5 years.
Continuing in mobile, let me discuss our efforts on Apple iOS. As you may have read, the developer version of Apples' iOS 7 gives the ability to choose Yandex as the default search engine in Russia, Ukraine and Turkey for our users.
This feature makes our search directly accessible from the smart box inside Safari. We all can't wait for Apple to release iOS 7 to consumers this fall.
As you can tell, we're beginning to feel much more confident about our position in mobile. We have a mobile browser, a number of leading mobile apps, good market share in Android, anticipated share gains on iOS and many important relationships with smaller mobile platform owners.
Let me now spend a few minutes on the Mail.ru agreement. As you may have heard, beginning on July 1, Yandex began to power Mail's paid search results.
We're very excited about this development because it increases our total share of the contextual advertising market in Russia. It is obviously accretive to us on a net revenue and EBITDA basis.
Alex will go through more details about the financial impact of Mail.ru in his remarks. We've also had a number of smaller, but still important product news.
Let me quickly go through these. We introduced personalized search, which takes into account user interests in the current search session to provide more tailored ranking of search results.
We launched Yandex.Music for Android. And by June, Yandex.Taxi processed 1 million orders since the beginning of the year, which is 5.5x more than during a comparable period a year ago.
We also unveiled some pretty unique capabilities at Yandex.Mail. With the help of MatrixNet and fact extraction technologies, Yandex.Mail can now automatically sort incoming e-mail into a number of preset categories, such as ticket or hotel confirmations, meeting invitations, marketing offers and so on.
You can then extract critical information from this communication stream to remind users about upcoming travel via text message, offer to register them for a flight, tell them about the weather in the city of their destination, or remind them about an upcoming appointment. It's a great example of our efforts dedicated to improving the lives of our users through the application of our unique technologies.
Finally, let me update you on our efforts in Turkey. While our search share there is still around 2.5%, we're proud that we've been able to build a strong local team and we have excellent brand recognition.
Unfortunately, we experienced a setback with the political turmoil in the country, and we've had to delay some important product launches until the fall. We hope to update you further in the future.
With this, let me pass the mic to Alexander Shulgin, our CFO.
Alexander Shulgin
Hello, everyone. This is Alex speaking.
Today is a very sad day for all of us. We all regret very much the loss of our great Co-founder and CTO, Ilya Segalovich.
Thank you, all, for joining us today. In the second quarter of 2013, Yandex's consolidated trading has increased 35% year-on-year to RUB 9.2 billion.
Contextual or text-based advertising accounted for 88% of our total earnings in Q2 and continue to grow at a healthy base of 35% year-on-year. Yandex's own websites demonstrated 37% growth and constituted 73% of all total revenue, while our advertising network contributed 15%.
Yandex's advertising network grew 25% year-on-year, which is slower than our owned and operated websites. As you will recall, we introduced a number of changes to our advertising system, during the first quarter, that primarily impacts our owned and operated websites.
Display advertising accounted for 9% of our revenue in Q2 and grew 31% year-on-year. The remaining 3% of our revenue came from Yandex.Money and other sources.
Our advertising network, TAC, grew 22%, slightly slower than our network revenues. Distribution traffic acquisition cost grew 40%, slightly faster than our owned and operated revenue, which grew 37%.
The increase in distribution TAC, as a percentage of owned and operated trading, was very modest, up only 13 basis points year-on-year. Again, a very large portion of the increase in distribution TAC, as a percentage of owned and operating revenue, was driven by our activities in Turkey.
Total TAC increased 28% year-on-year. TAC-based revenue growth was driven by growth in paid clicks, which increased 29% year-on-year, and by growth in cost per click, which increased 5%.
As we mentioned in our Q1 call, we made several changes to our advertising system. We introduced the so-called southern block, with up to 4 apps shown on the bottom of the search result page.
We also began to offer our advertisers a new image-based ad format on the Yandex Ad Network. Both changes were received extremely well by our advertisers, and led to significant increase in click through rates.
Now, turning to our cost structure. Our total operating cost and expenses, excluding traffic acquisition cost and depreciation and amortization expense, grew 33% in Q2.
Excluding stock-based compensation and other noncash items, our costs grew 32% in Q2. As usual, personnel cost remained our largest cost item.
In Q2, we added 326 employees, of which 184 were in product development. Our total personnel cost increased 32% year-on-year in Q2 and was 20% of revenue.
And our depreciation and amortization expense for the quarter increased 31%. Our adjusted EBITDA grew 40% year-on-year and our adjusted EBITDA margin was 47%, up 170 basis points year-on-year.
This quarter, the impact from foreign exchange effect on our net margins was a RUB 35 million gain, primarily related to dollar-denominated liabilities and assets on our balance sheet as the ruble weakened from RUB 31.1 as of March 31, 2013, to RUB 32.7 as of June 30, 2013. Our effective income tax rate for Q2 was 20.9% compared to 21.7% in Q2 2012.
And adjusted net income, after adjusting for the effects of share-based compensation, foreign exchange gains and losses and contingent compensation related to the acquisition of SPB Software, grew 48% and adjusted data income margin was 53%. Our Q2 CapEx was RUB 685 million or 7.4% of revenue, compared with Q2 of last year when CapEx was 10.1% of revenue.
[indiscernible] last year-over-year. As we mentioned in our previous call, CapEx is not evenly spread across quarters, and we expect that CapEx as a percentage of revenue will be higher in Q3 and Q4 this year.
And turning to the balance sheet. We ended the quarter with around $940 million in cash and investments, not including the proceeds from Sberbank and Yandex.Money joint venture.
Our cash is on deposit with top-rated Russian, Dutch and German banks. As you will recall, in March of this year, we announced a share repurchase program.
Under the program, we are looking to repurchase 12 million shares of our common stock. At our Annual Shareholder Meeting in May, we got approval to extend our share repurchase program until March 2014.
Since the inception of this program, we have repurchased 4 million shares of our stock in the open market. Subsequent to the quarter end, we completed the joint venture with Sberbank.
Under the terms of this deal, Sberbank acquired 75% interest in Yandex.Money for approximately $60 million. The deal was completed on July 4 this year, and starting from Q3, we'll be recognizing our share of the joint venture earnings in the other income line of our income statement.
And now, turning to the Mail.ru deal that Greg mentioned in his opening remarks. As you know, we're already powering many parts of Mail.ru with our contextual advertising.
Now starting on July 1, we're very pleased to be powering paid search results for Mail.ru as well. This partnership increased our total share of the contextual advertising market in Russia and is accretive to us on net revenue and EBITDA basis.
Turning to guidance. We are pleased to raise our revenue growth outlook for the year from 30% to 35% as we previously provided, to 34% to 38% now.
This reflects good performance of our core business, as well expected revenues from the Mail.ru deal. Again, this is on a like-for-like basis after removing Yandex.Money from our 2012 figures.
I would like to note that there is obviously traffic acquisition cost associated with a partner deal such as this one. Thus, one should expect some dilutive effect on our EBITDA margins because of this.
And now, I will turn the call over to the operator for the Q&A session.
Operator
[Operator Instructions] Your first question comes from the line of Lloyd Walmsley of Deutsche Bank.
Lloyd Walmsley - Deutsche Bank AG, Research Division
I'm wondering if you can just give us a sense on the Mail deal of what's sort of TAC rates we should expect? And then, what percentage of ads you'll be powering?
Is it all of it? Or is Mail going to continue to power some of their own search ads?
And then, a second, if I may, if you could just talk about some of the changes, timing and impact, that you have planned for the ad system later this year? And then for the Yandex marketplace, we'd love some color there.
Alexander Shulgin
Lloyd, this is Alex speaking. I will take your first question and the second question will go to Greg.
So talking about Mail.ru deal. Obviously, we will not be to disclose the commercial details of it.
But what I could say is our increased revenue guidance, of full year revenue guidance of 34% to 38% includes both good solid performance that we see for our business in the remaining 2 quarters of the year, plus the incremental additional revenue that we generate from the Mail.ru deal. Talking about some details of this deal, Mail.ru, as well you know, switches to their own proprietary search engine, but the old paid search results that will be displayed on the Mail.ru search result pages will come from Yandex, Yandex.Direct advertisement system.
And this starts July 1.
G. Gregory Abovsky
I'll try to take the second half of your question, Lloyd. In terms of the changes we're planning to the ad system, as you know, we're always tweaking with our ad system and making various improvements, both to the layout of the page, as well as to the click prediction mechanisms and the mechanisms for our advertisers to deal with the system itself.
Obviously, before those changes are made, we cannot predict when and how effective those changes would be. As far as Yandex.Market is concerned, Yandex.Market continues to grow at a very healthy pace, growing at a rate faster than our revenues overall.
And as far as our plans to launch Yandex marketplace, those are on track as well, and will roll out gradually over the course of the next few quarters, with first capabilities being launched later this year.
Operator
Your next question comes from Edward Hill of Morgan Stanley.
Edward Hill-Wood - Morgan Stanley, Research Division
I have 2 questions please. Firstly, going back to the Mail deal.
I know you disclosed a search revenue number, which last year in the first half -- or the first quarter this year. As you sort of look at that and make some assumptions, you could broadly get to around, all of the revenue increase, around 4% in terms of Yandex's revenue.
I'm just trying to work out whether or not there's any underlying increase in the revenue guidance today, excluding the Mail deal, particularly the top end of it, which is like a 3% raise. I just want to sort of clarify the strength current trading, really, relative to where we were maybe a couple of months ago.
And the second question relates to the partner websites, which are clearly still on the tracking the O&Os by around -- the gap's actually widened to around 13% in second quarter. I know there's significant technology change differences between the 2 revenue streams.
Would you expect the gap to narrow between the 2, as we go in the second half of the year? Or do you think the changes taking place within the O&O side means that there's sort of a 10-plus percent revenue gap will be there for the rest of this year, please?
G. Gregory Abovsky
Thank you very much for your questions. As you know, we don't really break out the mix of revenue contributions by line items, such as the mix from O&O versus the mix from partner.
Obviously, the changes that we've implemented earlier in Q1 impact primarily our owned and operated sites, such as the southern block that we introduced, which has, as we've said, excellent click-though rates and delivers a lot of paid clicks for our advertisers. So we can't really say much more about that.
On the question of Mail.ru, obviously, it's up to them to really clarify exactly how much revenue they generate from search or other contextual advertising methods. Just to reiterate, our revenue increase reflects both good -- very good strength in our core business, as well as the contribution from the Mail.ru deal.
Edward Hill-Wood - Morgan Stanley, Research Division
That's great. Can I ask one final just follow-up, if I may, just on your -- on the iOS 7 change?
Is there any structural reason why you think that the market share within Apple iOS 7 devices would not necessarily be as high as within the Android platform?
G. Gregory Abovsky
Thank you for the question. Look, under the current setup in iOS, accessing Yandex.ru is fairly cumbersome for users.
They can get to Yandex.ru either by typing it directly in their URL box or by bookmarking our site. As you can imagine, that's fairly cumbersome procedure.
And I think it's a great testament to the power and strength of our brand and search engine that we still have about 35% market share on iOS today. We expect that with the changes introduced with iOS 7, that our market share should strengthen there considerably, given that users will now be able to select Yandex as a default engine in their smart box on Safari.
And this applies, of course, both to iOS as well as to desktop Safari versions.
Operator
Your next question comes from Alex Balakhnin of Goldman Sachs.
Alexander Balakhnin - Goldman Sachs Group Inc., Research Division
Two questions from me, if I may. First is on Turkey.
So for the update on the market share, can you please clarify what would be like the milestones for you, when you made the decisions on whether you keep pushing in Turkey or withdraw from there? And can you probably give me some information on how do you feel the audience uptake is taking place?
And my second question is, we saw quite a substantial increase of the paid clicks, as you are changing the design of the search results page. Should we expect, probably, further acceleration of paid clicks towards the end of the year, so you will be able to give like a greater number of paid clicks to advertisers at cheaper prices?
Or that should be stabilizing pretty much at the trend we saw in the second quarter?
G. Gregory Abovsky
Thank you, Alex. To take the first part of your question with respect to Turkey, look, as we've mentioned, we have about 2.5% share of searches there, and we've built a fairly strong local team there that we're very happy with.
We have excellent local brand recognition in the marketplace. But obviously, there has been political turmoil there, which has dealt us a setback in terms of various activities that we had planned in terms of product releases and so on.
We do anticipate growth there and market share in the second half, and we will continue to evaluate Turkey as a market for us. With respect to your second question on paid clicks, that's a very good question.
As you know, Mail.ru is a fairly large player in the Russian search market, with about 8.5%, 8.6% market share according to LiveInternet. With the addition of the paid search results, which we're going to power on Mail, to our own base of properties, will obviously increase the rate of paid clicks growth.
As you also know, paid clicks and CPCs are not mutually exclusive variables and are not completely independent. A large increase in paid clicks has the near-term impact of a dampening of paid CPC growth, as you witnessed this quarter, when we had our paid clicks growth rate accelerate from Q1 to Q2, you also saw some moderation in cost per click.
Given that we now expect to see a fairly large acceleration in the growth rate in paid clicks, you should therefore expect to see some softening trends in CPCs. We believe though, that overall, first of all, lower CPCs are excellent for our advertisers, as they tend to improve their ROIs.
And secondly, these effects tend to even themselves out fairly quickly. And at the end of the day, we will have a much larger share of the Russian contextual advertising market, which obviously, is a huge positive for us.
Alexander Balakhnin - Goldman Sachs Group Inc., Research Division
Just a quick follow-up on the first question on Turkey. You used to have a sort of an internal target, if you don't reach a high-single-digit market share, you would, like, reconsider the future of your expansion in Turkey.
Is -- like, that still in place? Or you are changing the way you think about this market?
G. Gregory Abovsky
No, this does not obviously change the way we think about the market. We approach our investments in a disciplined fashion.
And obviously, if we cannot make progress, we will reevaluate our investment there. But we are optimistic about our chances of increasing market share in Turkey.
Operator
Your next question comes from the line of Boris Vilidnitsky of Barclays.
Boris Vilidnitsky - Barclays Capital, Research Division
First, my condolences again for the entire Yandex family. Quick question for me.
First, on margins, the increased guidance for the full year on top line, but you maintained flat margin guidance for the full year. I'm just curious -- despite the dip in the first half, just curious if you could expand again on where you might see the margin pressure in the second half?
And second, you obviously have a very healthy cash position right now with the deal we're looking at, close to $1 billion. Again, other than the buyback program, which should roughly cover $300 million, maybe slightly more, what are the thoughts there?
Alexander Shulgin
Boris, this is Alex speaking. Thank you for the questions.
I will take the first one about margins. So you're right, it's a pretty high adjusted EBITDA margins in the first half of 2013, driven by improvements to our advertising system.
And these improvements will have sustainable positive impact on our revenues going forward, we believe. Now our new contract with Mail.ru has obvious traffic position cost associated with incremental revenue that we generate.
It is still too early for us to tell exactly how much incremental revenue we will generate out of this deal, but obviously, the better we do for Mail.ru, the better it is for our gross revenues and ex-TAC revenues, and all of it is accretive on EBITDA and net income level in absolute terms. But the margin percentages will be depressed somewhat down by this deal.
G. Gregory Abovsky
And let me pick up the question on cash. You're quite correct, we do have a share buyback program in place.
We announced the 12 million share buyback program back in March of 2013. We currently executed a little over 4 million shares of that buyback program.
Our AGM -- at our AGM, we extended the buyback program through the March of 2014, by which point we expect to complete the buyback program. And you're quite right, we do have a fair amount of cash on the balance sheet.
It's a topic that obviously, the Board continues evaluate in terms of the best uses for that cash. And we will obviously inform you guys of when and if the Board makes that decision.
Operator
Anastasia Obukhova, please ask your question.
Anastasia Obukhova - VTB Capital, Research Division
Can you please answer 2 questions. First of all, are you going to -- or when are you going to launch online payments on Yandex.Market?
And the second, do you feel or do you see any kind of material participation or involvement in Russian e-commerce activity from classifieds like Avito, et cetera, or not?
G. Gregory Abovsky
Anastacia, thank you very much for your questions. With respect to Yandex.Market, as we said, we're rolling out the functionality gradually over the course of a few quarters.
The first functionality of Yandex marketplace will be in place by the end of the year. And so you'll be able to experience it at that point.
With respect to your questions about classifieds, obviously, that is -- they're a very good client of ours and we refer some traffic to them, and we get some traffic back from them. We think that they're a good player in the marketplace.
And we're obviously very happy for that online commerce segment of the Russian economy continuing to grow, as that will obviously benefit our business greatly.
Operator
You have another question from Boris Vilidnitsky of Barclays.
Boris Vilidnitsky - Barclays Capital, Research Division
Yes, there doesn't seem any more questions. I wanted to know what -- could you give us an update on your share within mobile and Android?
And you mentioned on iOS, it was 35%, right?
G. Gregory Abovsky
Boris, yes, thank you very much for your question. In terms of our market share in mobile, as you know, we've cautioned on the previous conference call that LiveInternet market share data for mobile operating systems, such as iOS and Android, is somewhat unreliable.
Lately, we also had some difficulty measuring our market share internally. Our latest assessment, however, is that on Android, we have at least 47% to 48%, and probably as high as 50%.
And on iOS, our market share remains around 35%. Obviously, with respect to iOS, just to reiterate what I've said earlier.
We're obviously very optimistic about an ability to increase that market share over the next few months when iOS 7 is rolled out, and our users can select Yandex as a search option in the smart box on their iOS devices, as well on Safari and the desktop.
Operator
That was the last question. Please continue.
G. Gregory Abovsky
All right, thank you very much to everyone for your participation on the call today. It's been a very emotional and difficult day for us all.
Again, our condolences go out to Ilya Segalovich's family and thank you, all, for your understanding. We will speak to you again in the fall for our Q3 2013 conference call.
Operator
Thank you. That does conclude our conference for today.
Thank you, all, for participating. You may all disconnect.
Speakers, standby.