Monster Beverage Corporation
NASDAQ Global SelectRecent
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ROIC.AI
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- Monster Beverage Corporation develops, markets, sells and distributes energy drink beverages and concentrates worldwide through its consolidated subsidiaries. The company offers a wide range of energy drinks under the Monster Energy brand portfolio, including Monster Energy drinks, Monster Energy Ultra energy drinks, Juice Monster Energy + Juice energy drinks, Java Monster non-carbonated coffee + energy drinks, Rehab Monster non-carbonated energy drinks, Monster Energy Nitro energy drinks; high performance and wellness energy drinks such as Reign Total Body Fuel, Reign Storm total wellness energy drinks; strategic brands including NOS energy drinks, Full Throttle energy drinks, Bang Energy drinks, BPM energy drinks, BU energy drinks, Burn energy drinks, Gladiator energy drinks, Live+ energy drinks, Mother energy drinks, Nalu energy drinks, Play and Power Play energy drinks, Relentless energy drinks, Samurai energy drinks, Ultra Energy drinks, Predator energy drinks and Fury energy drinks. Subsidiaries also develop and market craft beers, hard seltzers and flavored malt beverages under brands including Jai Alai IPA, Dale’s Pale Ale, Dallas Blonde, Wild Basin hard seltzers, The Beast and Nasty Beast Hard Tea. Monster Beverage operates in over 140 countries, primarily targeting young adults, athletes, gamers, action sports enthusiasts and fitness consumers through extensive distribution networks bolstered by its strategic partnership with The Coca-Cola Company, which holds a nearly 20% stake and provides global bottling and distribution support. Founded in 1935 and headquartered in Corona, California, the company reported robust third-quarter 2025 results with net sales growth driven by an 11.2% increase in Monster Energy Drinks to $1.94 billion and 18.9% growth in Strategic Brands to $129.9 million, alongside 15.8% international sales expansion to $864.2 million representing 41% of total revenue; gross profit margin improved to 55.7% from pricing actions and supply chain optimization. Recent developments include ongoing expansion of its zero-sugar portfolio and new product innovations to meet shifting consumer preferences, acceleration of international growth through Coca-Cola system integrations in markets like the Philippines and Mexico, a joint venture with Dabur Beverages in India, sustained Starbucks co-branding for nitro-infused energy drinks contributing to sales boosts, and record Q3 overseas sales up 23% enhancing global brand reach and margin expansion.
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