e.l.f. Beauty, Inc.
New York Stock ExchangeCapital Structure
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Company Description
- CEO
- Tarang Amin
- Full Time Employees
- 849
- Sector
- Consumer Defensive
- Industry
- Household & Personal Products
- Address
- 570 10th Street Oakland CA United States of America 94607
- IPO Date
- Sep 22, 2016
- CIK
- 0001600033
- Website
- elfbeauty.com
- Similar Companies
- Business
- e.l.f. Beauty, Inc. (ELF) operates as a multi-brand cosmetics and skincare company offering inclusive, accessible, vegan and cruelty-free products worldwide. The company provides a broad portfolio of beauty items including eye cosmetics such as eyeliners, mascara and shadows; lip products like lipsticks, glosses and balms; face makeup encompassing foundations, concealers, blushes, bronzers and primers; skincare solutions via e.l.f. SKIN featuring cleansers, toners, serums, moisturizers and masks; as well as nail products, beauty tools, accessories and pet care items under the paw category; all marketed through brands including e.l.f. Cosmetics, e.l.f. SKIN, Well People, Keys Soulcare, Naturium and rhode. Products target mass-market consumers seeking affordable, high-quality options and are distributed online, at retailers like Target, Walmart, Ulta and Sephora, and across 17 countries with primary strength in North America and expanding international presence. Founded in 2004 and headquartered in Oakland, California, the company changed its name from J.A. Cosmetics Holdings, Inc. to e.l.f. Beauty, Inc. in 2016. In May 2025, e.l.f. Beauty announced the acquisition of rhode, Hailey Bieber's skincare-focused lifestyle brand, in a deal valued at up to $1 billion comprising $800 million at closing in cash and stock plus potential earnouts, marking a strategic expansion into premium skincare and enhancing its portfolio with high-performance, clinically oriented products previously sold direct-to-consumer.
Company News
E.l.f. Beauty CFO Mandy Fields on consumers, pricing and building a foundation in cosmetics
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e.l.f. Beauty (ELF) Suffers a Larger Drop Than the General Market: Key Insights
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e.l.f. Beauty vs. Monster Beverage: Which Consumer Goods Stock Is a Better Buy in 2026?
e.l.f. Cosmetics Launches its First Virtual Styling Experience on ZEPETO: “Express Your e.l.f.”
Is It Too Late to Buy e.l.f. Beauty Inc (ELF) After 3.1% Rally? GF Value Says Undervalued
e.l.f. SKIN's Save Your e.l.f. Hypochlorous Mist Helps Soothe Stress in every e.l.f.ing mist-mergency
e.l.f. SKIN's Save Your e.l.f. Hypochlorous Mist Helps Soothe Stress in every e.l.f.ing mist-mergency
e.l.f. Brands Is Bringing eyes.lips.fairgrounds. to the State Fair of Texas
e.l.f. Beauty (ELF) Rises As Market Takes a Dip: Key Facts
Brokers Suggest Investing in e.l.f. Beauty (ELF): Read This Before Placing a Bet
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These 2 Consumer Staples Stocks Could Beat Earnings: Why They Should Be on Your Radar
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e.l.f. Beauty (ELF) is Attracting Investor Attention: Here is What You Should Know
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Will e.l.f. Beauty (ELF) Beat Estimates Again in Its Next Earnings Report?
e.l.f. Expands Into Fragrance and Body Care Categories with Launch of e.l.f. POP, Debuting Limited-Edition Holiday “Spicy Bundt Nice” Collection Inspired by Tromsø, Norway
Why brands like E.l.f., Wendy's and Gap are branching out into original music