Lamar Advertising Company
NASDAQ Global SelectCapital Structure
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in mil. unless spec.Company Description
- CEO
- Sean E. Reilly
- Full Time Employees
- 3,500
- Sector
- Real Estate
- Industry
- REIT - Specialty
- Address
- 5321 Corporate Boulevard Baton Rouge LA United States of America 70808
- IPO Date
- Aug 2, 1996
- CIK
- 0001090425
- Website
- lamar.com
- Similar Companies
- Business
- Lamar Advertising Company is a leading outdoor advertising company primarily engaged in the ownership and operation of advertising displays across the United States and Canada. Its core products and services include a wide range of outdoor advertising formats such as static and digital billboards; interstate logo signs on highways; transit advertising encompassing bus, train, shelter, and station displays; airport advertising targeting high-traffic airport locations; and specialty advertising including wallscapes, mobile billboards, and experiential marketing campaigns. Lamar manages over 360,000 displays, offering the largest digital billboard network in the U.S. with more than 5,000 digital displays, serving both local businesses and national brands with tailored advertising solutions and programmatic digital buying capabilities supported by advanced data analytics. Founded in 1902 and headquartered in Baton Rouge, Louisiana, Lamar Advertising Company operates through a comprehensive real estate, sales, operations, and technology framework that includes securing prime advertising locations, content management, and the integration of digital technologies such as programmatic advertising and audience measurement. In recent significant developments, Lamar completed a $1.1 billion refinancing in 2025 through its subsidiary Lamar Media Corp., which included a $400 million institutional private placement of senior notes due 2033 and a $700 million seven-year Term Loan B facility. These refinancing transactions strengthened the company’s balance sheet and liquidity, increased flexibility for growth investments, reduced exposure to floating interest rates, and extended debt maturity profiles. Additionally, Lamar executed a landmark UPREIT acquisition of Verde Outdoor, adding over 1,500 billboard faces, including 80 digital displays across 10 states, thereby expanding its footprint in the Midwest, Southeast, and Mid-Atlantic regions and introducing a new scalable and tax-efficient partnership model for future acquisitions. The company continues an active acquisition strategy targeting about $150 million in small, high-quality deals for 2025 to further enhance its market presence. Lamar Advertising operates primarily within the Billboard & Outdoor Advertising industry, serving a diverse customer base including national and local brands, small businesses, advertising agencies, transportation authorities, and event organizers across North America. This description reflects Lamar Advertising Company’s extensive product and service portfolio, its strategic financial and acquisition activities in 2024-2025, and its operating scale and geographic reach as one of the largest outdoor media operators in North America.
Company News
The REIT Conundrum
VIRGINIA RETIREMENT SYSTEMS ET Al Purchases New Shares in Lamar Advertising Company $LAMR
Dividend Announcements: August 29 - September 4, 2026
The Portfolio You Need to Generate $500 a Month in Dividend Income
Nykredit A S Invests $660,000 in Lamar Advertising Company $LAMR
Lamar (LAMR) Upgraded to Buy: Here's Why
Lamar Advertising Company Announces Cash Dividend on Common Stock
Key Reasons to Add Lamar Advertising Stock to Your Portfolio Now
Lamar's Acquisition Prowess Outshines Realty Income
Lamar Acquires AdSource Outdoor Assets Through UPREIT Transaction
Lamar Advertising's Higher AFFO Outlook Highlights Digital Momentum
Is Lamar Advertising Worth Holding as Growth Meets a Rich Valuation?
Lamar Advertising Acquires Assets of AdSource Outdoor in UPREIT Transaction
Lamar's Q2 FFO Beat Estimates on Revenue Growth, '26 Guidance Raised
Lamar Advertising Q2 Earnings Call Highlights
Lamar Advertising Company (LAMR) Q2 2026 Earnings Call Transcript
Greg Abel Sold 15 Buffett Stock Positions in His First Quarter as Berkshire CEO. What His Early Portfolio Moves Signal for Shareholders.
Lamar Advertising (LAMR) Beats Q2 FFO and Revenue Estimates
Lamar Advertising Company Announces Second Quarter Ended June 30, 2026 Operating Results
Entropy Technologies LP Has $1.98 Million Holdings in Lamar Advertising Company $LAMR