comScore, Inc.
NNASDAQ:SCORCapital Structure
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Company Description
- CEO
- Matthew McLaughlin
- Full Time Employees
- 1,200
- Sector
- Technology services
- Industry
- Packaged software
- Address
- 11950 Democracy Drive Reston VA United States 20190
- IPO Date
- Jun 27, 2007
- CIK
- 0001158172
- Website
- comscore.com
- Similar Companies
- Business
- comScore, Inc. (Nasdaq: SCOR) operates as a global information and analytics company that measures audiences, advertising, content consumption, and consumer behavior across digital, television, connected TV (CTV), over-the-top (OTT), and theatrical platforms; its core offerings include Media Metrix Multi-Platform and Mobile Metrix for website and app measurement on computers, smartphones, and tablets; Video Metrix for digital video consumption; Plan Metrix for consumer lifestyle insights; TV Essentials and StationView Essentials for television viewing patterns; Comscore Campaign Ratings, OnDemand Essentials, and Validated Campaign Essentials for cross-platform ad verification and validation; Total Home Panel Suite for OTT, CTV, and IoT device usage; Proximic for cross-platform audience solutions; as well as custom TV, digital, and cross-platform data feeds, programmatic targeting tools, social media analytics, box office performance tracking, and advanced audience solutions like Automotive, Political, and Planrix data. Founded in 1999 and headquartered at 11950 Democracy Drive in Reston, Virginia, the company serves media companies, advertisers, agencies, brands, publishers, film studios, and sectors including automotive, CPG, digital media, financial services, gaming, local media, pharmaceutical, political, retail, technology, and travel, with operations spanning the United States, Europe, Latin America, and other international markets through a workforce of over 1,200 employees worldwide. In recent developments, comScore expanded its partnership with Yahoo DSP in May 2025 to integrate AI-powered, ID-free audiences for privacy-centric programmatic advertising, enhancing campaign efficiency with lower CPMs and higher CTRs; renewed and expanded its long-term local measurement currency agreement with Gray Media in December 2024, adding cross-platform Comscore Ratings, advanced demographics, and additional stations starting in 2025; entered a senior secured financing agreement with Blue Torch Finance LLC on December 31, 2024, providing $60 million in borrowing capacity to resolve payables, collateralize letters of credit, and fund growth; and amended its Data License Agreement with Charter Communications on the same date, securing an estimated $35 million reduction in future cash license fees plus $7 million in prior credits after settling arrears, amid 2024 revenue of $356 million and projected 2025 revenue growth to $360-$370 million driven by cross-platform products.
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