System1, Inc.
New York Stock ExchangeCapital Structure
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
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in mil. unless spec.- CEO
- Michael Blend
- Full Time Employees
- 250
- Sector
- Technology
- Industry
- Software - Services
- Address
- 4235 Redwood Avenue Los Angeles CA United States of America 90066
- IPO Date
- Aug 7, 2020
- CIK
- 0001805833
- Website
- system1.com
- Similar Companies
- Business
- System1, Inc. (SST) operates a proprietary responsive acquisition marketing platform (RAMP) that leverages machine learning and artificial intelligence to monetize internet traffic and deliver high-intent customers to advertisers across hundreds of verticals including health and wellness, automotive, finance, travel, and entertainment; the platform integrates with major digital ad networks for search, display, video, commerce, lead generation, and subscription channels. The company owns and operates flagship brands such as MapQuest for web-based navigation and turn-by-turn directions, Startpage as a privacy-focused search engine, Info.com metasearch engine, HowStuffWorks for explanatory digital content, CouponFollow for online coupons and shopping, and others including ActiveBeat, Answers.com, Walletgenius, and Autoversed, reaching 120 million monthly consumers through its publishing, search, and applications portfolio; it also provides antivirus software solutions and subscription bundles in privacy and security. Founded in 2013 and headquartered in Marina del Rey, California, System1 conducts omnichannel customer acquisition in two segments—Owned and Operated Advertising, which generates the majority of revenue, and Partner Network—serving audiences primarily in the United States and internationally with about 300 employees. Recent developments include a strategic emphasis on its Owned and Operated segment for higher margins, international revenue expansion to 36% of owned and operated revenue in Q4 2024 from 26% the prior year with entry into 3-4 new countries, $12.5 million investment in R&D for technology platform enhancements, and Q3 2025 financial results showing revenue of $61.6 million despite a 31% year-over-year decline amid AI strategy focus. The company maintains a strong commitment to privacy across its properties, honoring acquired entities' policies while expanding features without compromising user data control.
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